Our Commitment to Your Privacy
Appointry ("we," "our," or "us") operates the website appointry.com and provides a WhatsApp-based business platform as an authorized technology provider using the WhatsApp Business Platform (powered by Meta). We are committed to protecting the privacy of our website visitors, business clients, and the end-users who interact with our clients through WhatsApp.
This Privacy Policy explains what data we collect, why we collect it, how we process it, and your rights regarding that data. By using our website or services, you agree to the practices described here.
Information We Collect
We collect different types of information depending on how you interact with us.
Website Visitors
- Email address (when joining the waitlist)
- Country (to notify you about regional launches)
- IP address, browser, device, and pages viewed
- Any other information you voluntarily submit
Business Clients (Platform Users)
- Business name, contact details, and address
- WhatsApp Business Account information
- Product catalogs, pricing, and media uploads
- Payment and billing information
WhatsApp Conversation Data
As a WhatsApp Business Platform technology provider, we process messages exchanged between our business clients and their customers. This may include:
- Message content (text, images, documents shared in conversations)
- Phone numbers of end-users who message our clients
- Order details, booking information, and customer preferences
- Message delivery status and timestamps
We process this data on behalf of our business clients (as a data processor). The business using Appointry is the data controller and is responsible for obtaining appropriate consent from their customers.
How We Use Your Information
- Operate and deliver the Appointry platform, including WhatsApp message routing and order management
- Manage our waitlist and notify you about our launch
- Process orders, bookings, and transactions on behalf of our business clients
- Respond to your inquiries and provide support
- Send product updates and announcements (you can opt out anytime)
- Analyze usage to improve our platform and user experience
- Comply with Meta's Platform Terms, WhatsApp Business Policy, and applicable laws
WhatsApp Business Platform & Meta Compliance
Appointry is a technology provider built on the WhatsApp Business Platform (powered by Meta). Our use of WhatsApp APIs is governed by Meta's policies, and we are committed to full compliance with:
How we handle WhatsApp data:
- We act as a data processor — your business clients are the data controllers
- WhatsApp messages are processed solely to deliver the service (routing, auto-replies, order management)
- We do not use WhatsApp conversation data for advertising, profiling, or any purpose beyond service delivery
- We do not sell or share WhatsApp data with third parties except as required to operate the platform
- Message data is encrypted in transit and at rest
- We retain message data only for the duration needed to provide the service, and delete it upon account termination or client request
Data Processing & Roles
We operate in two capacities depending on the relationship:
As Data Controller
When we collect your information directly — such as your email through our waitlist, or your account details when you sign up as a business client. We determine why and how this data is processed.
As Data Processor
When we process WhatsApp messages and end-user data on behalf of our business clients. The business client decides what data is collected and how it's used — we process it according to their instructions and our agreement.
We offer a Data Processing Agreement (DPA) to business clients who require one. Contact support@appointry.com to request a copy.
Sharing Your Information
We do not sell, rent, or trade your personal information.
We may share your data only in these limited circumstances:
Service Providers
Hosting, email, analytics, and payment processors — bound by confidentiality agreements.
Meta / WhatsApp
As required to operate on the WhatsApp Business Platform and comply with Meta's terms.
Legal Requirements
When required by law, court order, or to protect rights, safety, or property.
Business Transfers
If Appointry is involved in a merger, acquisition, or sale of assets.
International Data Transfers
Appointry serves businesses across the Middle East (Saudi Arabia, UAE, Egypt, Jordan, Bahrain). Your data may be processed and stored on servers located outside your country of residence, including in the United States or European Union, where our infrastructure providers operate. When transferring data across borders, we ensure appropriate safeguards are in place, including standard contractual clauses and compliance with local data protection regulations such as Saudi Arabia's PDPL and the UAE's data protection framework.
Data Retention
- Waitlist data: Retained until you ask us to remove it or until it is no longer needed.
- Business client data: Retained for the duration of the client relationship, plus any period required by law.
- WhatsApp message data: Retained only as long as needed to provide the service. Deleted upon account termination or client request.
- Analytics data: Aggregated and anonymized data may be retained indefinitely for product improvement.
You can request deletion of your data at any time by emailing support@appointry.com.
Your Rights
You have the right to control your personal data. Depending on your location and applicable laws (including Saudi Arabia's PDPL, UAE's data protection laws, and GDPR where applicable), you may:
Access your personal data
Correct inaccurate data
Request deletion of your data
Object to how we use your data
Request a copy of your data
Unsubscribe from communications
To exercise any of these rights, email us at support@appointry.com. We will respond within 30 days.
If you are an end-user who interacted with a business through Appointry (via WhatsApp), please contact that business directly to exercise your data rights. We process your data on their behalf.
Cookies and Tracking
Our website uses a small number of cookies to function and to understand how visitors use the site:
Essential Cookies
Required for basic website functionality like page navigation and form submission.
Analytics Cookies
Help us understand which pages are visited and how users interact with the site, so we can improve it.
You can disable cookies through your browser settings. The website will still work, but some features may be affected.
Data Security
We take reasonable measures to protect your information, including encryption in transit (TLS/HTTPS) and at rest, access controls, and working with trusted infrastructure providers. We regularly review our security practices to ensure your data remains protected. However, no method of transmission over the internet is 100% secure. If you believe your data has been compromised, please contact us immediately at support@appointry.com.
Third-Party Links
Our website and platform may link to external websites or services (such as WhatsApp, Meta, social media platforms, or payment providers). We are not responsible for their privacy practices, and we encourage you to review their policies before sharing any personal information.
Children's Privacy
Appointry is a business-to-business platform and is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe a minor has provided us with their data, please contact us and we will delete it promptly.
Changes to This Policy
We may update this Privacy Policy as our product, services, and legal requirements evolve. When we make changes, we will update the "Last updated" date at the top of this page. For significant changes, we will notify you by email or through a notice on our website. Continued use of our website or services after changes constitutes acceptance of the updated policy.
Contact Us
Questions about this policy, your data, or our WhatsApp integration? We're happy to help.
support@appointry.com